Actually, it’s not just the idea that we have – we have a business plan and we’ve made a prototype! Here’s what the V2 is about:

wtfJeans V2 prototype

As you can see on the photos, this is iPad compatible model of jeans. Overalls were the logical solution for combining iPad with a pair of jeans.

Beside that iPad pocket, overalls are offering complete comfort. We’ve kept iPhone pockets from the V1 and we’ve added regular, standard hand pockets on the each side.

We’re expecting to receive the prototypes from the factory within the next couple of days, and then we’ll make a video and show you V2 with more details.

Production and launching of V2

The next thing to do now is to make a plan for production and for launching of this new model. We’ve already aranged our presence at Le Web in Paris, where we’ll be having our DemoDesk. Since Le Web is starting on the 8th of Decembre, it will be a date of V2 launching. If you’re also planing to come to LeWeb you’ll be able to order it and colect it directly from us, on our desk.

Our plan for V2 sale is different then V1: there will be no pre-order. Lots of ppl asked us to exclude that long pre-order period, so we will. That basicaly means that your pair of V2 wtfJeans will be shipped to you within 24h after you’ve placed your order on our web-shop.

Investment

Production of thousands pairs of jeans is very expensive, and it’s beyond our payment abilities. We simply don’t have enough finances to cover all the expenses. That’s why we’re looking for a business partner willing to invest into this project.

If you’re interested in investing into V2 model of wtfJeans, feel free to contact us via e-mail sanja [at] wtfjeans [dot] com and we can arrange a Skype meeting where we can discuss the details. Also, if you just know some investors, tell them about us, share our project, our idea.

We have a lot of energy and enthusiasm to continue this story and after V1 – we have the experience too :)

P.S.
If you’re interested in ordering a pair of V2 wtfJeans, just write a comment with your e-mail address, and we’ll notify you once we launch the sale ;)

Factory prototypes have arrived! Yes, they’re finally here! :))
Now, there are just two more things to do: photo shooting and than the wtfJeans online shop can start to roll! :)
Beside this video, you can take a look at a few pics at Flickr.

Great news: Factory prototypes are finished today! Yeay! :)) But, since the factory is in Serbia, and we’re in France, it will take a few days till we get them. But, when we DO get them…oh, boy! :) I’m promising you lots of photos and videos, with all those details we’ve been writing about! :)

In the meantime, we’re preparing the packaging and we’ve also ordered MOO stickers which we’ll be giving away to wtfJeans buyers. Simple and nicely designed stickers for your laptops, netbooks or whatever. They’ll be delivered these days, and as always: we’ll twitpic them. ;) Btw, don’t you just love Moo? :)

They’ve once more measured thighline (or crotchline – fullest part of the upper leg) and hemline (the line used for the finished hem), which will determine the wideness of jeans legs. They’ve also measured seat depth (depth of the figure, while sitting on a flat surface) and center seams, to determine where the waist of the jeans is going to be: not too high or too low – we want it just perfect! :)

Our Twitter follower asked us today (after we’ve twitpicked some photos) “Where are the iPhone pockets?! :(” :) So, let me explain: today there were no pockets on wtfJeans. Not even one. It’s because this first fitting is done on the “skeleton”. It is basically just two legs stitched in the middle. During this fitting was decided where all the extra parts (including iPhone pockets) are going to be sewed… Long story short: iPhone pockets will be visible tomorrow after second, and hopefully last fitting. ;)

We were so happy but also confused. Why confused? Well, it wasn’t an easy decision: 10 models, 5 male and 5 female versions. The only thing all these models had in common was that they were all straight cut and had special pockets for iPhones. So, we were deciding something like this: “Model No3 is completely out, but I really like how the waist looks on No1, and I like the back pockets on No4. Or maybe, we could combine them with a front pockets of No1…” :))

After 3 hours, we have finally decided. Or, we thought so. ;)

When we went to tailor’s shop, we thought that they will just do the measuring and that’s it. Oh, we were so wrong! :)

When you get one of the best tailors in the whole country, be sure that they’re not gonna simply sew from design that you provide them with. Oh, no! If they accept to work for you, they have the intention to make it as best as possible, and they will ask you million of questions. :) We were definitely not prepared for that! :) Our designer works with this tailor for quite some time, and they make a very good team, so they both helped us a lot. And they also explained us things such us: importance of choosing the perfect sewing stitches, how size of back pockets can visually make our bottoms bigger or smaller… We’ve also learned that 95% of men wear IT on the right side :)) – although I really can’t remember why was that important. :))

The biggest problem we had at tailor’s was choosing the inner padding for iPhone pockets. The one we had in mind can’t be used because it can not be washed on the same temperatures as denim. One more thing we’ve learned from our tailor: choosing compatible fabrics. At the end, “the winner” for padding was a type of microfiber material, which is both perfect for iPhones and compatible with denim’s washing and drying.
So, after a couple of hours of brainstorming, we had final design versions together with stitches, pockets, fabrics, zippers, buttons, and all other variety of things we didn’t even know exist!

These wtfJeans prototypes will be finished on Tuesday, fittings are on Monday, so: stay tuned to see how they look like :)